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Use social media to capture patients’ attention

| May 30, 2022

Use social media to capture patients’ attention

Social media has become a key part of people’s daily lives, and millions of people in the U.S. actively engage daily. Is your practice leveraging social media to capture the attention of patients? The College has the tools you need to create and maintain a successful social media presence.

In our educational module, Allergy Office: Using Social Media and Managing Your Online Reputation, two allergy marketing experts share their real-world experience using social media. In just 15 minutes you’ll learn how to:

  • Use social media to engage and attract patients to your allergy practice.
  • Use social media to educate and inform patients about allergy/immunology diseases as well as office protocols and hours.
  • Use social media to Improve patient compliance.
  • Use tools to manage your posts efficiently.
  • Repurpose material from the College’s social media accounts.

Whether your practice has a well-established presence on Facebook, Twitter, Instagram or another platform, or your practice is just starting out in the social media world, spend a few minutes on the College’s educational module and elevate your social media game.

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