Promote your practice this winter

November 18, 2019

Use our free articles to increase your visibility with your patients and community. Promote your practice this winter with our free downloadable article templates. They are easy to use for everything from your local media to your website.

The College’s Marketing and Patient Materials Toolkit offers ideas for working with the media to provide information for patients and bring visibility to your practice. The seasonal article templates in the toolkit can be personalized for your website, patient newsletter or local media. The winter articles are available now, so you can get ready to discuss allergies this time of year.

With practical tips for your patients and your community on how to deal with winter allergies, the articles have a variety of uses:

  • Place one on your practice website and another in your electronic patient newsletter.
  • Use individual tips as social media posts.
  • Consider sending one of the articles to your local media for placement and to introduce yourself as an expert on the topic of allergies and asthma.
  • Personalize an article with your practice information and send it through the mail as an introduction – and public service – to those in your community who suffer from allergies and asthma.